How Much Does Branded Puzzle Advertising Cost?

"What does it cost?" is the first question every marketer asks. Here's a straight answer on branded puzzle advertising — and why the value compares so well to traditional ads.

What you're paying for

A branded puzzle isn't a fraction-of-a-second impression — it's minutes of focused attention on your image, plus built-in lead capture, optional prizes, and a full analytics dashboard. You're buying engagement and data, not just reach.

Self-serve and transparent

Setup is self-serve: upload your image (or generate one with AI), set your schedule and prize, and publish. You see the plans and pricing up front on the advertise page — no sales call required to get started.

Why the math works

Compare cost-per-engaged-minute, not cost-per-impression. A banner that's scrolled past in 0.5 seconds is cheap per impression but worthless per attention. A puzzle that holds someone for three minutes and captures their email is a different category of value — the core of the playable-ad advantage.

Stretch the budget further

• Local businesses can run high-impact campaigns cheaply — see local-business puzzles.
• A prize draw boosts conversions without big spend.
• Every dollar is measurable, so you can optimise as you go.

See plans and pricing →